• Daily chemicals
  • Paint
  • Emulsifiers
  • Depilatory Agents
  • Cationic Antistatic Agent, Softener
  • Surfactants
  • Pearlescent Agent
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拓昂化学

Helping Chilean coatings companies rebuild their cost advantages and market competitiveness

Chlorinated rubber CR10 solution

Industry Challenges and Strategic Transformation Background

As a global mining powerhouse and a key infrastructure market, Chile faces growing demand for high-performance anti-corrosion coatings and road marking paints. A leading Chilean coatings company faced a critical raw material supply challenge while serving major projects such as copper mines and ports.


Cost pressures surged: Originally using Covestro's Pergut S 10 chlorinated rubber, raw material costs accounted for over 35% of total product costs.


Supply risks intensified: Fluctuations in the European supply chain extended delivery times to over 90 days.


Technical adaptability limitations: Existing products struggled to meet the unique requirements of the high altitude and strong UV environment of the Andes Mountains.


In 2024, the company launched a raw material localization strategy. After rigorous screening of global suppliers, Topon Chemical's chlorinated rubber CR10 was selected to fully replace imported products. The transformation yielded significant results: within six months, raw material costs decreased by 28%, gross profit margins for anti-corrosion coatings increased by 17 percentage points, and the company won bids for key national projects, including the reconstruction of Chile's Highway 5.


The core value of Toon Chemical's CR10 solution

2.1 Breakthrough Product Performance Advantages

Key Metrics

ToponCR10

Competitors Pergut S 10

Performance improvements
Chlorine content(%)

≥65

63-65

stability↑15%

Viscosity(mPa·s)

8-15

10±1.2

Volatility↓60%


2.2 Revolutionary Cost Optimization System


Raw Material Cost Breakthrough

Leveraging the vertical industrial chain of Topon's Qingdao base, we achieve:


CR10 unit price is 15% lower than imported products


Tiered discounts for annual orders of 3,000 tons


Building supply chain resilience


Establishing strategic reserves at Qingdao Port warehouses


Various sea and air transport options to meet customers' diverse delivery requirements.


Implementation results and commercial value

3.1 Product Performance Leap

Anti-corrosion Coating Breakthrough

In Salt Spray Testing:

Coating Lifespan Significantly Extended


3.2 Restructuring Economic Benefits

Achievements in Cost Structure Transformation:






















Improved market competitiveness:

We won a bid for an anti-corrosion project for the Chilean National Mining Company.

Our road coatings market share increased from 18% to 29%.

Our product exports continued to grow.

The successful implementation of Topon Chemical's chlorinated rubber CR10 solution demonstrates the industrial value of collaborative innovation based on technological leadership and cost competitiveness. We continue to provide global customers with specialty chemicals that meet international standards, combine superior performance with significant economic benefits, and help our partners establish a sustainable competitive advantage in the infrastructure and industrial protection sectors.